Digital Drawing

Design to Business: From Concept to Merchandising

By Arisa Chibara

$157.00 $185.00
32 lessons
Running time
By Creator
List: $185
(15% Off)

-3 pieces in stock

Buy One, Get One

We are offering this chance only to the first 100 classmates. Enjoy the promotion before it’s too late.

1. Go at your own pace in this 20-week online course
2. Artistic g
uidance & pointers from the instructor
3. Supportive peer community exchanging feedback
4. Enroll now to start learning right away!

Design to Business: From Concept to Merchandising

Design and Merchandise Your Original Product with
Professional Artist, Arisa Chibara

In this course, you will learn the entire process from designing your original product to merchandising and running your own business. We will go over all the techniques required in between, such as conceptualizing, gathering references/research materials, finding inspirations, catering for your designs to merchandise, presenting your product idea, and more. Designing for products, such as shirts, notebooks, hats, bags, is very different from designing for prints. We will go over how to work with various mediums and think outside of the box to make yours stand out from everyone else.

Yes, I know. Coming up with new ideas can seem daunting and difficult. However, when you start developing concepts with details and memorable moments from your daily lives, this process suddenly becomes personal and exciting. Once this becomes personal, you know that you are creating the designs that only you can do.

By the end of this course, you will start to find inspirations for your next products from everywhere. With all the knowledge and techniques to transform those sparks into concept arts and insights to turn those into products, you will have personalized items and a new business idea to start.  
During the class, I will go over both Procreate and PaintTool Sai. You won't be required to have both tools, since I'm only covering both to work on more product files to give you better idea about product design. However, it's recommended to have at least one of those tools. 

Step 1: The Overview of Procreate/PaintTool Sai

Step 2: Research Techniques for the Concept Sketch

Step 3: How to Identify Which Manufacturers Work for You

Step 4: Skills to Transform Items Into Unique Merchandise

Step 5: Rendering Techniques and Product Presentation

Step 6: Effective Communication with Manufacturer Reps

Step 7: How to Run Online Stores/Attend Conventions  


  1. Meet Your Instructor: Arisa Chibara
  2. Introduction to the course

Chapter 1: Overview of class programs (PaintTool Sai, Procreate)

  1. Shortcuts to help streamline the drawing process
  2. How to effectively use layers and layer effects
  3. Tips and Tricks: Brushes, textures

Chapter 2. Conducting product research

  1. How to find and use inspiration and references
  2. How to search for Manufacturer, and what to watch out for
  3. How to use your fan base, and social media for your market and demand research

Chapter 3. Drafting concept sketches with your idea

  1. Gestures: sharing my thought process
  2. Basic construction: how to structure your sketch
  3. Perspective tips: how to convey your product ideas
  4. How to transform ordinary items into unique merchandise

Chapter 4. Refining and rendering your concept sketch

  1. Inking techniques: applying line weight, pressure, and texture
  2. Vectoring tips: understanding anchor points and pressure
  3. Coloring: creating color palettes and adding volumes with shades
  4. Rotation sheets: providing the full perspectives with different angle views  
  5. Stylization: embracing different drawing techniques to convey various merchandise

Chapter 5. Sampling and manufacturing the designed products

  1. Working with product templates (Canvas size/ CMYK/ Pantones)
  2. How to request product samples from manufacturers  
  3. Manufacturing Process: how to communicate with reps

Chapter 6. Running your own business  

  1. Key start-up tips: how to run a successful start-up
  2. How to start an online shop
  3. Tips and tricks: Pre-orders and sales
  4. How to use crowdfunding as a funding source

Chapter 7. Conventions

  1. Starting conventions: how to apply and what to expect
  2. How to display your products
  3. Key tips 1: How to survive in conventions
  4. Key tips 2: How to do affective in-person selling

Bonus Chapter: Keeping my sustainability as an artist

  1. Motivation and Art block


1. Congratulations on Completing the Course

About the Instructor

Introducing the Creator, Arisa Chibara


I am Arisa Chibara, a full-time freelance illustrator for various indie gaming studios in Canada. I was always interested in art (especially manga art) as a young child. My family, like all families, was skeptical with art as a career, but I was driven and had A LOT of passion. For me, it was either art or nothing, so I chose only one school for college, no safeties no back ups, and that was the school I got into, Sheridan Animation. You can say that my options were even more limited, since I wanted to work specifically with anime, but I learned character design, painting, life drawing, animation techniques from the school to build my basics. After graduating I worked for anything related to my interests. This is where I branched into merchandising and it started out as a hobby, simply because I have a passion for certain fandoms. This then got me into selling at conventions, and gave me insight into product demand/market trends. I eat/work/dream and design because of my love for anime, and I translate such passion into unique merchandise, and now I'm here to share my experience with you.

This course will teach and guide you on how to effectively utilize different tools such as "digital brushes," "palettes," and "blending options" in Procreate app.
We will help you adjust app settings to optimize your drawing experience.

*Please Note: Students will have to purchase Procreate application ($10 in Apple Store). It is not included in the course package.

  • People who want to do more with their digital drawing skill

  • People who want to know more about product design

  • People who want to create their original merchandise

  • People who want to start their own business

Duration of the course

You can access the class videos for 20 weeks. Within that period, you can replay the videos in as many devices as you want.

Installment Payment

Quadpay is available for the payment! Your order will be split into 4 installments paid over 6 weeks! To find out more, please visit Quadpay.

Class Preparation

We will go over two different programs (PaintTool Sai and Procreate). You are NOT required to have both programs. However, it's recommended to have at least one of those programs. If you are using Procreate, you would need an iPad an Apple Pencil.

Class access

We will send you an email with a webpage link and a personalized code to access the videos within 24 hours of purchase. Please check your inbox or spam!

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